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When starting a digital business, it becomes essential to have a website, as it generates visibility and attracts an audience. The problem is when the website is your business and it seems stagnant. In addition to being frustrating, this is in practice a bad sign for his longevity. The lack of results can generate different feelings and feedback from administrators. Analysis of why there is a lack of positive numbers, generating a new strategy. Or, frustration dominating your decisions, resulting in too much insistence without analytical vision. This last case can destroy your business, so you need to use reason in these cases. Mainly because the problem is not always that difficult to solve. To do this, we have separated the 4 most common reasons why your website does not generate income. 1. Inappropriate Texts 2. Unimportant Items 3. Content that is not focused on Marketing 4. Image of your website 1. Inappropriate Texts Before you think of the word inappropriate as something negative, it may not always be that way. The problem is that the content may not fit with your website. Like this? Digital marketing techniques, especially ranking techniques, are rigid regarding the quality of the content. However, they do not guarantee results. Hence the importance of thorough analysis of metrics. There are some inadequacies that can be easily resolved. Language An inappropriate text may be in terms of language. For example, your website has a layout and purpose aimed at a young audience, but the language used is too formal.
Or else, the construction becomes tiring, due to the exaggerated use Colombia Mobile Number List of SEO techniques. This is all part of the language and can be solved simply. A good agenda must contain the language and personas it suits. Knowing how to reach your audience is essential, and so is having experienced writers. But experienced writers don't always mean those with a giant portfolio. You just need to pay attention and be able to understand exactly where you want to go and what content you want to deliver. What may be missing, if this is your case, is an exchange of information and small changes to the text. Because it may not seem like it, but the reader is captivated by the details, especially when it comes to quick and short information. IF THE Another possibility is that the problem is linked to SEO. Within it there are two options, either the SEO is being done incorrectly or it is done in a way that disrupts the fluidity of the text. When SEO is done incorrectly it does not generate the expected traffic. In these cases, it is common for the website to have interesting content, but the construction is incorrect. There are basic rules to be followed by the writer. Some of them are: the number of words per sentence, no long periods; the use of linking items. And, the best known is the use of the keyword in the text. There is no point using SEO correctly if your content is not relevant, one of the most important requirements for search engines. The more original and fluid your text is, the more it will generate results, not just traffic.

Another important detail to mention is that keeping the reader on that page also improves its ranking. The solution in both cases is to look for a professional who knows more than just theorizing SEO . Using metric tools, such as Yoast, is practical to improve exactly what is needed. And always running texts through anti-plagiarism software guarantees page ranking and smooth traffic. 2. Unimportant Items Before we talked about the construction of the text, now we are talking about its content. Not only does the lack of plagiarism measure the importance of an article, but what it delivers to the reader. When we create a text, it is important to know who it is for and the main motivation. This motivation is defined based on the use of keywords combined with a problem. For example, in a text with the theme “why we should brush our teeth”. The problem that will be addressed is in the title, but the text may not address what everyone already knows as cavities and bad breath. These would be unimportant items because they do not add anything to the reader. On the other hand, knowing how to develop the theme well and present new ideas is difficult, but rewarded in numbers. It does not necessarily need to deliver a scientific discovery.
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