Only marketing with retained

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How digitalization drives banking growth Users who are not retained have almost no commercial value, which means that all the investment in marketing and attracting new users is wasted. Some users also become lost users after continuing to use banking services a few times. On the contrary, those users who can continue to actively use it within a certain period of time are called retained users.


Only marketing with retained users is valuable. Break information barriers and build a global marketing Indonesia Telegram Number Data center There is a lack of information integration capabilities between the head office and branches, between departments, between employees, and between customer relationships. Banks should further promote information interconnection and open up information across all channels, all links, and all nodes.





Build a marketing center with a consistent perspective across the bank, provide marketers with complete marketing tools and business processes, and build infrastructure for users, data, and channels for the implementation of intelligent and automated marketing SOPs. Precision marketing based on user portrait system Personalized recommendations, advertising systems, event marketing, content recommendations, interest preferences, and coupon marketing are all applications based on user portraits.