This new way of entry may bring new opportunities

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Local transactions. The establishment of new links has helped Xiaohongshu find a new way to enter local life, and also found new possibilities for Xiaohongshu’s local content creators to create revenue. Previously, some service providers told us that store explorers on Xiaohongshu had switched to Douyin during the bonus period of Douyin Life Service. New business development possibilities  to Xiaohongshu’s local life. It weakens the reality that Xiaohongshu has no advantage in low-price group buying

and avoids direct competition with Meituan and Douyin. At the same time, it Afghanistan WhatsApp Number uses fun and interactivity to increase the possibility of premiums and increase the complexity of price comparisons. The actively explored content distribution method also protects the creative desire of UGC users – this is the most differentiated value of Xiaohongshu’s local life. Secondly, the local life service business in a general sense will be divided into catering + home delivery, in-store comprehensive, and hotel and hotel services based on transaction attributes. The local





content distributed by Xiaohongshu is not limited to these categories, but includes more content derived from it, such as photo check-in points, local group chats, etc. At the same time, it is certain that the primary purpose of Xiaohongshu’s local life at this stage is not to quickly obtain a certain amount of transaction targets, but more to explore the community and test the integration between the community and the business.